One of the largest international academic conferences on marketing, Global Marketing, recently took place in Singapore. Irina Shafranskaya, Dean of the Faculty of Management at the HSE campus in Perm, and Dmitry Leontiev, a fourth-year student, presented a joint study that investigates the specifics of online and offline consumption of films. Irina Shafranskaya shared her impressions of the trip.
On June 4th, the Laboratory’s international leading research fellows attended the defense of HSE-Perm Bachelor’s theses. Also one of the Laboratory’s team members, Marina Oskolkova, presented her paper which focuses on portfolio forming decisions based on IC indicators.
The Research Team of the International Laboratory of Intangible-driven Economy Have Gathered at HSE Perm
A meeting of the entire team of the International Laboratory for Intangible-driven Economy (ID Lab) is taking place at HSE Perm. Professors have arrived from three foreign universities.
June 3rd saw a presentation given by Maria Molodchik, a senior research fellow of the ID Lab, on her joint paper with Professor Carlos Fernandez-Jardon Fernandez “Intangible-driven performance: SMEs versus large companies”
HSE Assistant Professor Sarah Busse Spencer held a research seminar for lecturers at HSE’s Perm campus.
Professor P. J. Rhodes, Professor Emeritus of Ancient History at the University of Durham and Fellow of the British Academy, will be holding a series of lectures on Athenian democracy at HSE’s Perm Campus on May 16 and 19. Prof. Rhodes held his first lecture in Perm on May 12.
A lecture course in international marketing by Anna Zarkada, Assistant Professor at the Athens University of Economics and Business, has begun at the HSE - Perm. The course is intended for undergraduate students in the Faculty of Management.
Immo Rebitschek, postgraduate student of the Friedrich Schiller University of Jena, gave a lecture on the system of education in Europe and delivered a masterclass on historical research at the HSE-Perm.
The West-Ural Office of Sberbank, Perm has hosted a meeting between Professor Ludo Pyis and over 30 executives and senior officials of the bank. Ludo Pyis led a two-hour seminar discussion on “Intellectual capital accounting: myth or reality?”