Кто читает:: Департамент менеджмента

Статус:: Курс обязательный

Когда читается:: 3-й курс, 1 модуль

Преподаватель

Балезина Екатерина Андреевна

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Abstract

The aim of the course "Strategic Management" is to develop and improve students' strategic management skills based on situational analysis and assessment of strategic prospects. The course is a systematic presentation of theoretical and methodological issues related to the development, implementation of company’s strategy in order to increase its efficiency.

Learning Objectives

Goal is the development and improvement of students' strategic management skills based on situational analysis and assessment of strategic prospects. The course is a systematic presentation of theoretical and methodological issues related to the development, implementation and implementation of a company's strategy in order to increase its efficiency. The goals of mastering the discipline “Strategic Management” are: 1) Acquaintance of the student with the basic concepts used in studying the discipline; 2) Formation of the student’s understanding of the methodology of strategic analysis, choice of strategy, identification of the company’s key competencies in the field of development and implementation of strategy; 3) Demonstration of the main approaches to interpreting the results of strategic management within the framework of company management; 4) Practical testing of theoretical approaches to strategic management.

Expected Learning Outcomes

• Use management tools – SWOT-analysis, PESTEL, BCG-matrix, Porter’s 5 forces and others – to international business • Gain the competencies to understand how an organisation can achieve a competitive advantage through its supply chain design • Understand the role of the global competition in the formation of the modern organisational structures • Comprehend how economic cycles determine the international business activity
To discuss the strategy-evaluation process, criteria, and methods used. To identify and describe characteristics of an effective strategy-evaluation system. To identify and describe some guidelines for effective strategic management.
Students will learn the approaches of strategic management classics on issues of shared value and sustainable development, examples of the transformational impact of closed loop economy challenges on corporate and business strategy, and opportunities to build strategies using shared value models, and resilience strategy topics

Course Contents

Strategic management. Basic concepts. Analysis of the external and internal environment
Classification of strategies. Development of company strategy. Strategy implementation tools

Assessment Elements

Стратегический анализ отрасли (рынка)
Разработка стратегии для компании
Итоговый тест

Interim Assessment

2025/2026 1st module
0.4 * Итоговый тест + 0.3 * Разработка стратегии для компании + 0.3 * Стратегический анализ отрасли (рынка)

Bibliography

Recommended Core Bibliography

Cornelius de Kluyver, & John A. Pearce. (2015). Strategic Management : An Executive Perspective: Vol. First edition. Business Expert Press.
Strategic management : методическое пособие / В. В. Великороссов, Д. К. Балаханова, М. Н. Сидоров [и др.]. — Москва : Русайнс, 2020. — 196 с. — ISBN 978-5-4365-5251-4. — URL: https://book.ru/book/936720 (дата обращения: 04.07.2025). — Текст : электронный.
Strategic management. Building and sustaining competitive advantage, Pitts R.A., Lei D., 2006

Recommended Additional Bibliography

Mintzberg, H. (2011). Managing. Harlow, England: Financial Times/ Prentice Hall. Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=edsebk&AN=1417786

Authors

Balezina Ekaterina Andreevna

Бакалаврская программа «Международная программа по бизнесу и экономике»

Strategic Management